Two ways to get sustainability communication wrong.

Say more than the evidence supports and you will be found out, increasingly by a regulator. Say nothing, and real work goes unrecorded while the field is left to whoever is loudest. Both are avoidable. We help organisations describe what actually happened, at the size it actually happened.

How we work Describe your story

Where the credibility goes

The problem is rarely dishonesty. It is usually a claim written before the data was in, or a genuine result nobody was confident enough to publish.

Claims that do not hold
60% of sustainability claims made by electronics companies are misleading or unsubstantiated. Most were written in good faith by someone without access to the underlying numbers.
EU Green Claims Directive
Moving toward requiring evidence for every environmental statement. Regulators are already prosecuting greenwashing under existing consumer law.
The quieter failure
Work that was done, paid for, and never reported. It earns no credit, sets no benchmark, and leaves the standard to be defined by companies willing to overstate.
Who has to be convincedCSRD, limited assurance
An analyst, an auditor, and a journalist will each check a different part of the same sentence. It has to survive all three.

Four things we actually do

Every claim traces back to verified supply chain data from Consulting and Tech. Evidence first, story second, in that order and not the other way round.

Narrative strategy

Find the story the data is already telling, and build the framework that connects a measurement to a consequence someone can picture. Compelling and compliant are not in tension once the numbers are real.

Claims audit

Before publication, every sustainability statement checked against the evidence behind it. What can be defended stays, what cannot gets rewritten or dropped. Cheaper than the alternative in every sense.

Stakeholder reporting

Annual reports that investors and regulators read rather than file. Data visualisation and structure that make a long ESG disclosure navigable.

Campaigns

Internal engagement and external positioning for organisations partway through the work, who need to describe progress honestly rather than wait for a finished story.

What takes how long

Fixed scope, stated up front.

2 weeks
Claims audit of your current communications.
4 weeks
Narrative strategy tied to your real data.
8 weeks
CSRD-aligned sustainability report with data visualisation.
Ongoing
Campaign support as the work continues.

Describe your story

Tell us the achievement or the milestone. You get a read on what can be claimed with the evidence you have, and what needs shoring up first.

Assessment

assess
Working through it
Runs on Workers AI. Nothing is stored.